Fashion

Inclusivity Spotlight: 4 Brands That Listened and Responded

The U.S. is a big beautiful melting pot of cultures, ethnicities, shades, sizes, features, and identities. There’s no doubt that minority groups will one day become the majority. In fact, according to the American Marketing Association, Asians, African-Americans, and Hispanics will contribute to 90% of population growth between 2014 and 2020. With this shift in demographics, a new American consumer has emerged with a new set of needs.

Brands have finally taken the time to stop and listen to what consumers really want…and that’s to be included. Today, brands must focus on inclusion like never before or they will be the ones left out. We decided to create a monthly series that celebrate brands who celebrate all of us.  

Here are a few of our favorite brands who’ve listened and responded to our growing multicultural and diverse market.

Fenty Beauty

Fenty Beauty was a direct response to beauty consumers’ pleas of wanting a quality foundation to match their unique skin tone. With 40 diverse shades of foundation and a growing product line, Fenty has provided consumers from nearly every nationality an opportunity to find a shade that is perfect for them. Mixing shades is a thing of the past as Fenty created a new color spectrum standard many beauty brands are scrambling to keep up with.

Outdoor Voices

Athletic apparel models were once thought to be one size, slender. Outdoor Voices has stripped away convention and reinvented what an active lifestyle brand looks like. This includes advertising campaigns that feature men and women of all sizes and ethnicities. Their intentional inclusion demonstrates a recognition of our diverse American culture and commitment to connect with our changing demographics.

Good American

Similar to Fenty, Good American was created as a response to a significant gap in the market for quality denim that fit an array of sizes. Available in sizes 00-24, the line celebrates curves and enhance features that make the wearer feel fabulous. We have yet to reach a size-agnostic society however, the market is responding positively to brands like Good American that cater to a variety of shapes and sizes.

Target

Target has long been at the forefront of launching progressive campaigns so we weren’t surprised when they recently launched an innovative adaptive clothing line. The collection was design-engineered to fit those with disabilities or sensory-processing sensitivities. Not only did Target create beautiful designs that could be adorned by all, they made the special garments cost-friendly and accessible with pants that range from $20-45 and shirts under $10.

Fashion

The Shoe Every Fashionista Needs This Spring

I’m baaaaaack…after a not-so-brief hiatus from blogging, I’ve been inspired to return to writing. This includes sharing my love for the art of fashion, travel, and food via the internet. So let’s jump into this, shall we.

The fashion gods have graced us with one of the most comfortable, yet contemporary trends this season: The Mule. The Mule first made its appearance in Ancient Rome, known then as Mulleus calceus. These red or purple shoes were adorned by the three highest magistrates in Rome. Apparently, those chic-ass Romans knew how to rock a statement piece. I’m still awaiting the toga trend to take off. Most recently, Mules made a comeback when they appeared all over runways last Fall, thanks Gucci. Flash forward to Spring 2017, and we have an accessible trend our feet thank us for.

Here are a few of my favorite, drool-worthy Mules that will make you feel like Roman royalty.

ASOS Sloany Heeled Mules, $40.

MANGO Wooden Leather Sandal, $69.99. 10% off if you sign-up for the newsletter.

Splurge alert: NET-A-PORTER Jimmy Choo Myla Studded Leather Mules, $675.

Zara High Heel Mules with Pompoms, $69.90.

Nordstrom Loeffler Randall Lulu Block Heel Mule, $350. Dupe found at Forever 21, $24.90.

Fashion

Style Setter: Designer Dina Chavez

SixChel by Dina Chavez

Everyone has a story to tell and as I writer, I enjoy uncovering that narrative. As part of that effort, I’m launching a brand new series on my blog called “Style Setter” where I will be asking designers, shop owners, and fashion enthusiasts my favorite questions on style.

My first Style Setter is with the talented Dina Chavez, designer of SixChel. The South Texan native is active in the Austin fashion scene participating in Austin Fashion Week as well as featured in several local publications.

I caught up with Dina at Cafe Medici in Lamar Union where the sweet and humble designer answered my fav fab questions.

What are you wearing?

These platforms I got from my hometown in South Texas. They are a great height! The jeans are American Eagle and the top is Target. The necklaces is the Utopia necklace from Stella & Dot. I love it because it’s one necklace that can be worn many different ways. The earrings, bracelets, and cocktail ring is also Stella & Dot.

How would you describe your style in 3 words?

Black. Comfortable. Chic.

Who is your fashion icon?

Growing up it was Oscar De La Renta. Then I grew to love Carolina Herrera. I also admire Christian Lacroix.

Where is your favorite place to show in Austin?

Maya Star off of South Congress. I’ll be having my upcoming trunk show there on Dec. 9.

What is your favorite piece in your wardrobe?

My black velvet blazer I found 15 years ago. It’s boxy and long, and has become my staple piece.

What fashion faux-pas makes you cringe?

Cowboy boots with dresses. I can’t wait until that goes away.

What is the must-have piece for the winter?

I’ve been seeing fur vests!

Where are you most likely to be seen in Austin?

I like to visit Lala’s Little Nugget or Trudy’s.

Meet Dina in person and browse SixChel on Dec. 9 between 6-8 p.m. at Maya Star. The holiday trunk show will highlight her latest collection inspired by Marie Antoinette.